“Saying Vicki is the complete package is NOT an overstatement.”

Tim Oakhill – IBM Global Solutions

About Vicki

Vicki Strull about mobile

“Saying Vicki is the complete package is NOT an overstatement.”
Tim Oakhill – IBM Global Solutions

Design Strategist & Brand Visionary

Truth be told, the blend of left brain Ivy League intellectualism with right brain dynamic creativity and 25+ years in the industry is a unique combination. I’m always looking at the big picture, bringing a fresh perspective and thinking like a CXO—from strategic thinking and brand positioning to customer experiences and packaging innovations.

Green copy 13

Design Strategist & Brand Visionary

Truth be told, the blend of left brain Ivy League intellectualism with right brain dynamic creativity and 25+ years in the industry is a unique combination. I’m always looking at the big picture, bringing a fresh perspective and thinking like a CXO—from strategic thinking and brand positioning to customer experiences and packaging innovations.

Vicki brings a level of maturity and insight that helps brands and companies arrive quickly at the essence of any communications and design challenge. Her skill as a designer and thinker are unsurpassed.
Matt Porter, President, Good Thinking Atlanta

Vicki brings a level of maturity and insight that helps brands and companies arrive quickly at the essence of any communications and design challenge. Her skill as a designer and thinker are unsurpassed.
Matt Porter, President, Good Thinking Atlanta

Services

My 25 years of experience in putting the right team together will help you answer the questions that keep you up at night. How do I elevate my brands in the marketplace? How do I attract more customers? How do I sell more stuff?

  • Brand Ideation/Rejuvenation
  • Brand Positioning
  • Branding Campaigns
  • Packaging Design/Innovation
  • Digital Printing Expertise
  • Marketing Strategy
  • Video Concepts
  • Website Design & Copy
  • Graphic Design
  • Art Direction
  • Print Campaigns
  • Orchestrated Collateral - Brochures, Sell Sheets, Calendars, etc.
  • Brand/Product Name Generation
  • Power Points & Presentations
  • Direct Mail/3-D Mailers
  • Trade Show Concepts/Designs
  • Label Design
  • Thought Leadership

Services

My 25 years of experience in putting the right team together will help you answer the questions that keep you up at night. How do I elevate my brands in the marketplace? How do I attract more customers? How do I sell more stuff? 

  • Brand Ideation/Rejuvenation
  • Brand Positioning
  • Branding Campaigns
  • Packaging Design/Innovation
  • Digital Printing Expertise
  • Marketing Strategy
  • Video Concepts
  • Website Design & Copy
  • Graphic Design
  • Art Direction
  • Print Campaigns
  • Orchestrated Collateral - Brochures, Sell Sheets, Calendars, etc.
  • Brand/Product Name Generation
  • Power Points & Presentations
  • Direct Mail/3-D Mailers
  • Trade Show Concepts/Designs
  • Label Design
  • Thought Leadership

The best graphic designer I have ever met.
Charlie Eitel, Chairman, WS Packaging Group

The best graphic designer I have ever met.
Charlie Eitel, Chairman, WS Packaging Group

Clients and Brands

Abbot Labs
Bayer
Constellation Brands
Coppertone
Diptyque
Encompass Elements
Fox Group
Campbell’s Garden Fresh
Glade
Hershey’s
HP
Iconex
Interface
Karastan
Milwaukee Tool

MiraLax
Mohawk Industries
NCR
Off!
Optimum Nutrition
Pizza Hut
Ralph Lauren Home
Ronald McDonald House
Samuel Adams
SC Johnson
Smuckers
Under Armour
Victoria’s Secret
Vitamin Shoppe
WS Packaging Group

Clients and Brands

  • Abbott Labs
  • Bayer
  • Constellation Brands
  • Coppertone
  • Diptyque
  • Encompass Elements
  • Fox Group
  • Campbell’s Garden Fresh
  • Glade
  • Hershey’s
  • HP
  • Iconex
  • Interface
  • Karastan
  • Milwaukee Tool
  • MiraLax
  • Mohawk Industries
  • NCR
  • Off!
  • Optimum Nutrition
  • Pizza Hut
  • Ralph Lauren Home
  • Ronald McDonald House
  • Samuel Adams
  • SC Johnson
  • Smuckers
  • Under Armour
  • Victoria’s Secret
  • Vitamin Shoppe
  • WS Packaging Group

Thought leadership

Brands stay relevant by creating the kind of personalized, customized experience shoppers and especially millennials are craving, leading to increased consumer engagement, coveted brand loyalty and ultimately more sales.

Through keynotes, webinars and blogs, I share my expertise so brands can make this deeper connection with consumers.

Xeicon@2x
FDA@2x
HP@2x
Paper Specs@2x
DMI@2x
WS Packaging@2x

Design that does good

Of course it’s not always about “selling more soap”. I like impacting the community, and the best capital I can give is my “creative capital”— my ideas, skills, expertise and passion. As a Board Member at Good Thinking Atlanta, it’s about creating design that does good, and that’s a big part of who I am.

Southern Center@2x
Ronald McDonald house@2x
Good Thinking@2x
Families First@2x