This week, Warren talks with Vicki Strull, Design Strategist & Brand Visionary at Vicki Strull Consulting, about the importance of marketing a print business. After all, printers are communications specialists.
Columnist Vicki Strull walked the halls of Labelexpo Americas 2024 and takes readers on her journey of discovery through the eyes of a branding and design strategist I’m not exactly a unicorn at Labelexpo,...
The economy is shifting. Consumer preferences are evolving. Brands must adapt quickly to stay competitive. Packaging will be at the forefront of these changes, serving as a critical tool to attract customers and build...